Marketing Manager

Company: Aston Carter
Location: Richmond upon Thames, England
Industry: IT, Other
Rate: Up to £300 per day
Job Type: Contract (12 Months)
ID: MM0907
Posted: 09 Jul 2019

Job Description:

Marketing ManagerDescription:

The role:

We are hiring the Senior Manager Integrated Growth Marketing - Display + Social Channels, to drive growth for the business in the UK. As part of the Global Marketing Operations (GMO) team and reporting into the Director of Integrated Growth Marketing, we expect the role to act as a senior go-to person across the broader UK teams and to interact with the local leadership teams on a regular basis.

You coordinate and support high impact Marketing Campaigns across a portfolio of different Online Marketing Channels and are a true Business Partner to the UK Marketing team, ensuring highest possible performance of supported campaigns.

The IGM team is driven, inventive, fun, eager and heavily interacts across all team members in San Jose, Sydney, Prague, Zürich, London and Berlin, making a very international and vibrant work environment.

We are looking for a results-driven Senior Marketing Manager, with a growth mindset that enjoys working as part of an international team, inspiring others to continuously gain efficiencies within our operating processes and having an eye for detail. You will have a passion for leading teams to constantly improve and find new opportunities for growth - both customer growth and team member growth.

Core responsibilities include:

  • Work closely with the local Marketing team, to continue building a solid business partnership across Operational teams and the Markets' Business Unit and Marketing teams.

  • Focus on defining and delivering integrated, cross-channel Marketing campaigns, driving business objectives and growth through ongoing Marketing Campaign Performance optimization.

  • Make most efficient use of available support capacity within the Delivery teams and state of the art technology.

  • Drive cross-channel strategy and deliver tactical plans for customer facing marketing campaigns across social and display channels.

  • Develop targeted product offerings or marketing campaigns based on different customer profiles.

  • Ongoing communication of campaign progress and optimization to wider team to manage business expectations

  • Work closely with key internal stakeholders and external agencies (media, creative and channel experts) to ensure marketing campaigns deliver against agreed objectives, timelines and budget.

  • Partner with the Operational Excellence & Strategic Performance teams in the Market, to maximize Return on Effort. This could take many forms, including increasing efficiency through automation or improving processes and ensuring your team members are working on initiatives that drive most growth.

  • Prepare and deliver post-campaign analysis and performance reports, including recommendations for future activity.

  • Ability to translate a strategic vision, to day-to-day tactical operations across a broad spectrum of operational campaign support.

  • Excellent knowledge of data analysis and Marketing campaign performance/Operational efficiency metrics, with continuous drive to optimize a cross-channel campaign portfolio, with the focus to maximize impact on business across all Markets.

  • A demonstrated execution mindset and a record of success leading and holding people accountable for their work.

  • Excellent interpersonal communication and organizational leadership skills required

    Qualifications:

  • 6+ years of online consumer marketing experience with a leading e-commerce company or in a consumer internet environment.

  • Deep understanding of eCommerce winning techniques and strong experience deploying 1:1 Marketing campaigns across various channels, to grow customers and sales.

  • Proven track record of translating Strategy into execution, taking a project from idea to full implementation in a large complex organization. Expert level experience integrating emerging trends into strategies

  • Passion for helping to define and deploying the latest state of the art marketing technology, to increase customer impact, operational efficiency and return on investment.

  • Deep channel expertise in paid social, particularly Facebook and Instagram advertising ecosystem.

  • Knowledge of Display Channel Industry Standards, best practices, and key industry metrics.

  • Experience working with external agencies (media, creative).

  • Technical know-how of ad serving, pricing models, media buying principles and ad tracking.

  • Ability to articulate vision and purpose for the initiatives and programs as it relates to long-term goals and objectives.

  • Very strong analytical skills and eye for business in a complex data environment; ability to make the data speak volumes about program performance, trends and areas of opportunity

  • Must thrive in a dynamic, fast-paced environment, be a highly-motivated self-starter, flourish on a multi-cultural team

  • Must be confident and comfortable presenting to an executive audience.

  • Global agency or client-side experience working in retail, e-commerce highly preferred

  • Strong partnership skills; able to broker mutually beneficial outcomes with partners internally and externally.

  • Flexibility in responding to changing priorities.

  • MBA preferred but not necessary
Allegis Group Limited operates as an Employment Business and Employment Agency as set out in the Conduct of Employment Agencies and Employment Businesses Regulations 2003. It is a company within the Allegis Group network of companies (collectively referred to as "Allegis Group"). Aerotek, Aston Carter, EASi, Talentis Solutions, TEKsystems, Stamford Consultants and The Stamford Group are Allegis Group brands. If you apply, your personal data will be processed as described in the Allegis Group Online Privacy Notice available at https://www.allegisgroup.com/en-gb/privacy-notices.

To access our Online Privacy Notice, which explains what information we may collect, use, share, and store about you, and describes your rights and choices about this, please go to https://www.allegisgroup.com/en-gb/privacy-notices.

We are part of a global network of companies and as a result, the personal data you provide will be shared within Allegis Group and transferred and processed outside the UK, Switzerland and European Economic Area subject to the protections described in the Allegis Group Online Privacy Notice. We store personal data in the UK, EEA, Switzerland and the USA. If you would like to exercise your privacy rights, please visit the "Contacting Us" section of our Online Privacy Notice at https://www.allegisgroup.com/en-gb/privacy-notices for details on how to contact us. To protect your privacy and security, we may take steps to verify your identity, such as a password and user ID if there is an account associated with your request, or identifying information such as your address or date of birth, before proceeding with your request. If you are resident in the UK, EEA or Switzerland, we will process any access request you make in accordance with our commitments under the UK Data Protection Act, EU-U.S. Privacy Shield or the Swiss-U.S. Privacy Shield.

Required Skills:

marketing manager

About Aston Carter:

Aston Carter has grown to become a preeminent global provider of top talent to businesses requiring highly specialised professionals focusing on Accounting & Finance, Change & Transformation, Compliance, Management Consulting, Operations and Risk & Regulation. Aston Carter’s global reach extends to 16 countries across Europe, Asia and North America – each with a firm focus on the core values that made Aston Carter the company it is today: Commitment, Character & Trust, Relationships, and A Passion for Excellence.

Contact Information:

Sean Adams
seadams@astoncarter.com
TEL : +44 20 7532 7934

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